Social Bookmarking
Social Bookmarking Word Of Mouth And SEO Marketing On Steroids
by admin on Aug.13, 2010, under Social Bookmarking
Social bookmarking has finally got a foothold. Social bookmarking is being seen by many marketing experts as a cost effective method of augmenting distribution of content, branding and image building and marketing. According to a survey, it has been seen that almost 28% of users on the Internet on a normal day have been tagging online content while 7% of users on the Internet have been either tagging or categorizing content. This method is being seen as a highly successful idea and this can be seen with the amount of success achieved by http://Del.icio.us.
Del.icio.us had acquired their first million visitors in 3 years but they acquired the next 2 million visitors within a span of 6 months. So what is social bookmarking? Social bookmarking can be compared to linking. Social bookmarks are basically links that help an internet user to classify, share, store and even search for content using a process called tagging. Tags just make it easier for internet users to find the content they are looking for. You can apply social bookmarks to content or information in different formats like PDF, video, blogs, websites, images etc.
Some of the top social bookmarking websites include StumbleUpon, http://del.icio.us, Google Bookmarks and Furl. Reddit and Dig are two social news websites, which are also considered as social bookmarking sites. The idea is to create positive content about your services, products or overall business and then optimizing the content on these social bookmarking websites.
Social bookmarking is an interesting concept that can be used for enhancing the process of marketing and promotions. What marketers can really do is allow sharing of content by the visitors. As a result, the bookmarks encourage a kind of functionality that is most often referred to as forward-to-a-friend process. Apart from this, marketers can also post their own content on different social bookmarking websites, which will initiate movement of traffic to their sites. In a sense, this is an online version word of mouth advertising where surfers share their bookmarks.
But for social bookmarking to be a real success, you need to have engaging or interactive content, which users will find useful, interesting and entertaining. It should be the kind of content that most users can recommend to others or forward it. The content should attract users and this is where creativity plays an important role. You will have to look from the perspective of an internet user to gauge what he or she might be looking for and then provide it. There are certain tips you can follow to make social bookmarking a marketing success for your online business and they are:
Understand the requirement of your audience and try to focus on topics that will interest your readers, audience or users.
Content should be interesting and yet easy to read. The more heavy words and sentences you use, the more difficult and unfriendly it will be for the reader. Look at the blogs – most blogs have reader friendly and more personalized content. Apart from this, you can also add bold and colored or highlighted fonts to assist in increasing readability.
The title should be interesting and hint at what the article is all about. If you want to provide information only on Pay-per-click then there is no point having a title like “The best internet marketing tools.” Readers will think that this article encompasses all the methods and it will be useless for a reader who wants specialized information about Pay-per-click. On the other hand if you have a title like “Less money, more traffic using Pay-per-click” This title will attract the attention of readers looking for specialized information on Pay-per-click and other readers who want information on internet marketing methods.
Keywords are extremely important in bringing traffic to your website. Use of keywords is a key factor that drives search engine optimization. If you don’t use the required amount of keywords then internet users or readers might not be able to find your article using the Google or Yahoo search engines.
Using a content format that will ensure readability is important. If the size of your font is too small then it might be difficult for most of the readers to appreciate the content however important the information provided by you may be. If you want users to tag your content then it is important that you place buttons at the top or the bottom of your article. You can also avoid clutter by including bookmark option of only those social bookmarking communities that are best linked to your business.
These are some of the ways by which, you can use social bookmarking to your advantage.
Drive Traffic Through A Social Bookmark
by admin on Aug.06, 2010, under Social Bookmarking
Through a social bookmark, an Internet user can bookmark his or her favorite website or an online article and store, organize and share it with other users online. These social bookmarks are open to public and may be accessed by all who are interested in seeing what you have bookmarked. With the maturity and popularity of these services, various features have been added to them like rating and commenting on the bookmarks, importing and exporting them from browsers and e-mailing them. As far as creation of high-quality search engines is concerned, the system of social bookmarking provide various advantages over the traditional programmed classification and resource location software like a search engine spider.
All the tag-based classification of websites is done by humans and not by software programs who generally do not understand the resource content. Web spiders notice and index only popular web pages but people can find those who are not even found by the web spiders. In addition to that, software programs rank the web pages depending upon the number of links pointing to them but social bookmarking is done depending upon the number of times the users have bookmarked the web pages, the feature which can be extremely helpful for the end users.
For the Internet users, social bookmarking system can be extremely useful as a means to access consolidated sets of bookmarks through different computers, organize various bookmarks and share them with user contacts.
Some of the great ways of social bookmarking are:
? Choosing a network: Selecting a network of social bookmarking only after proper and extensive research can be really useful. You must choose one of the popular networks only as it will attract more web visitors in comparison to the less popular ones.
? Signing up: After selecting a popular network of social bookmarking, sign up on it and take advantages from it. In order to avoid problems in future, read the basic rules and strictly follow them.
? Categorizing: Categorize your bookmarks depending upon their group like hobbies, recipes and science. Keeping them clean and simple can help in preparing right takes on your bookmarks.
? Tagging: Tagging the websites that you visit can be helpful in providing useful information to the network. Therefore, it will make your bookmarked page popular and well known in your entire network.
? Adding social bookmark links to the website: This will attract visitors to the site and help in getting more web traffic.
? Making it popular: By bookmarking interesting and important information and allowing the readers to make use of them can really make your website extremely popular. The more useful the content of your website, the more popular it will be.
? Using it as search engines: Social bookmarked web pages can also serve as a search engine and may work even better than web spiders.
? Submitting the website to the social bookmarks: This will be helpful in getting more web visitors on the bookmarked website.
? Helping the visitors to re-visit: You can help your visitors to come again to your site by allowing them to bookmark your website.
Social Bookmarking ? How it Can Increase your Sales
by admin on Jul.30, 2010, under Social Bookmarking
Social Bookmarking is a significant thing for your online shop! And here I’m going to tell you why.
No visitors – no sales. You own a web-shop (or even many web-shops) and you want it to be profitable. There are several thing, on which it depends: hosting, design, prices, payment methods, additional services etc. One of the most important thing is your web-shop RANK in search engines. Yes, exactly rank helps your site to be easily found by potential customers. The higher rank of your shop, the higher it is in the list of searched information between other (including competitive shops) web-pages. Usually, customers look through only 1-2 first pages for needed shop and you must do everything to be on those first pages! High rank of your online shop helps to increase your traffic – to get more visitors (read – potential customers). That is what you need!
How make your rank higher? It is easy to answer but not so easy to do. Of course, it’s search optimization (SEO). And an important part of SEO is Social Bookmarking.
Social bookmarking is a way for Internet users to store, organize, share and search bookmarks of web pages. In a social bookmarking system, users save links to web pages that they want to remember and/or share. Many social bookmarking services provide web feeds for their lists of bookmarks, including lists organized by tags. This allows subscribers to become aware of new bookmarks as they are saved, shared, and tagged by other users – Wikipedia.org
Social bookmarking is a powerful tool in promoting your web store. The more people bookmark you shop, the more value it will get for search engines and the higher rank it has. It also gives your site more exposure. Your web-shop rank depends on quantity of links to your site on other sites. The fact is that links from social sites are more trusted than from commercial one (by Internet users and also by Google and Yahoo). But there is one “but” – social bookmarking by itself is quite time-consuming. Make bookmarking of your site easily and fast!
There are a lot of services designed to reduce the time and effort needed to socially bookmark a website. I’ll shortly tell you about one of the best. It is unique solution which will let your customers to bookmark your site: any your product, category or page into social favorites / bookmarking services – Social Bookmarks Supercharged osCommerce Module
Here are the most important Social Bookmarking Module Benefits for your online business:
- very simple way to bookmark your site
- your visitors promote your website – for you, without you
- increase link popularity – Improves SEO results in long run
- multiple design templates out of the box
Module Features:
- flexible bookmarks pane position suitable for any store design: choice from multiple predefined layouts are available
- turn on or off any bookmarking service
- support of all most popular bookmarking services – 120 out of the box and adding constantly
- support of Advanced SEO for osCommerce
- improves SEO results in long run
The goal of the Module is to help you to get more visitors, higher rank and, as a result, increase your sales. Don’t miss this opportunity and download free trial version here http://www.magneticone.com/store/oscommerce.modules/social.bookmarks.supercharged…oscommerce.module
Successful bookmarking!
Social Bookmarking: What is It?
by admin on Jun.24, 2010, under Social Bookmarking
Social bookmarks are a way for internet users to store, organize, search, share and manage web pages on the internet that they find of interest. They replace the traditional method of browser-based system of folders by encouraging users to organize their bookmarks with tags. Social bookmarking means storing your bookmarks online, tagging them and sharing them online with other users.
Users from all over the world bookmark sites or specific pages using their favorite social bookmarks. They can search through their bookmarks by keywords or by tags, and can access their bookmarks from any internet connection. Almost all social bookmark sites have the same basic features like browser bookmarklets for one-click link saving, RSS feeds, tags and sharing capabilities.
In a bookmarking system, users save links to web pages they want to remember or share by the use of RSS feeds. These bookmarks can then be organized into a list of tags that describe what the site is about. People are always searching for information, and search is probably the most important application on the web for surfers to find what they are looking for. Search engines give more relevancy to sites that have been recently modified or have added new content.
This is where social bookmarks are one step ahead, notifying users when a site has been updated through the use of the RSS feeds. Instead of going into a search engine, typing something in, you can quickly narrow down the items to what you are looking for by searching the tags. You can even search through what other people have bookmarked as long as they remain public. So, what started out as a way to send bookmarks to friends has really grown into social search engines.
Social bookmark sites allow others to see your bookmarks and comment about them, creating interactivity among bookmark users. Social bookmarking is all about the collective voice and the power of the people. As these services have matured and grown more popular, they have added extra features such as ratings and comments on bookmarks, the ability to import and export bookmarks from browsers, emailing of bookmarks, web annotation, and groups or other social network features. A social bookmarking system can rank a resource, or website, based on how many times it has been bookmarked by users, whereas conventional search engines rank resources based on the number of external links pointing to it.
Social technologies are here to stay, and are already growing in popularity. Social bookmarks continue to be one of the driving forces of this evolving web. It is all about labeling the web, making it easier to find the content that you’re looking for by passing on what you’ve found. For users, social bookmark sites can be useful as a way to access a consolidated set of bookmarks from various computers, organize large numbers of bookmarks, and share bookmarks with contacts. Social bookmarking can allow you to share the sites that you own to others with relevant tastes, driving traffic to your site, and creating valuable backlinks.
Using Social Networking To Increase Sales and Business Performance
by admin on Apr.16, 2010, under Social Bookmarking
Social Networking has evolved and grow rapidly online, providing huge potential for businesses to market online in a different manner, cheaply and effectively. Those that have used social marketing has proven to improve their business performance online.
Social networking sites allow different individuals to communicate with each other and share information. The social network is filled with individuals and links that connects them together. It can be a group of family members spread around the country, to governments and even professional groups. Here are some of the ways that you can profit from using social marketing sites.
Social networking allows for several people to communicate, and one of the fastest modes of advertising is through word of mouth. If one person gives another a good review of your website, product or service, this second person in turn may stop by to visit your site. By getting involved with networks that are have similar interests as your product offer is that you can use this social media communication to your advantage.
The difficult part of social networking is finding the sites that cater to your interests that will still allow you to make money from. Choose a topic that is too broad, and you are sure to have a lot of competition. Choose one that is too narrow, and you will not have a broad enough customer base to profit on. You need to find the balance of exclusivity and popularity.
Social sites are also a great place to find new potential clients. Finding the right customers for your product or service is half of the battle of promoting your product. Since people that have similar interests tend to stay together, but may operate in different interest circles. You can use this to your advantage in two ways – one, you already have a core group of potential cleints to start with. Plus, if they find liking your products or services, they will share with friends in other circles as well, expanding your sphere of influence like ripples on a pond.
Social networking sites also allow your customers to get the feeling that they are in touch with you – and people tend to buy items from people that they know or that they are more comfortable with. In order to use this most effectively, you have to be a prominent character on the social network site. Be an active poster in good standing and keep your name as one of the leaders of the group.
Along similar lines, you have to remember that the most successful social networking relationships are long term. If you want your social networking to be effective, you need to develop lasting friendships with the people in your social networking groups.
Another positive about social media sites is that it allows you to get in touch with consumer wants and desires. Who better to get ideas from of products to sell or services to offer than the people who will actually purchase them from you? You may get ideas of products and services to offer that are different than what you currently offer, or ways that you can improve your products and services to stand above the rest of the competition.
You will also find that using social media sites are one of the more cost effective ways of building your customer base. While you can always find a one time only customer online, your priority of making money is through repeat business, since you do not have to spend more on marketing to attract someone else. You can use social sites as a strategy to improve customer relations and prove your reliability to your customers.
Moreover, social media sites will continue to thrive and become more popular. Places like MySpace, FaceBook, Twitter and Friendster attract new members everyday, giving you access to new and potential customers daily. Not to mention social network sites like Squidoo which actually encourage you to Profit from Squidoo Social Network
There are many other social networks available online and catering to different interest groups and markets. If you want to make use of social sites to build your business, it is important to know which ones are suitable for your market. You can download a Free copy of Social Networking Directory of over 400 Social media sites for your reference and learn how you can make full use of these social media sites with Internet Marketing Strategies to enhance your business performance online at www.BOBmarketing.com
Social Bookmarking
by admin on Feb.22, 2010, under Social Bookmarking
Social Bookmarking
There are many marketing strategies out there, and if you are a small business owner on the Web, you may feel depressed if you are not finding moneymakingstrategies to use. Before you give up, you should learnabout social bookmarking.
Social bookmarking submission of your website is one sure goodway of driving traffic to your website. When you go public with your URL, your site link is placed for a while in other relevant catergorywith high ranks. However, since social bookmarking sites is so popular it takes no time for your listing to scroll out. Knowing how best to use the time ‘when your site is in the zone’ to capture visitors requires some tricks that is used by experts.
Social Bookmarking sites are fast becoming the weapon of choice for many who want to increase traffic through to their websites. Theirraising popularity and how they seem to appear on a range of websites from blogs to e-commerce sites is confirmation to the fact that social bookmarking is putting organizations of results, i.e. SERPs, in the hands of the web surfer.
Even though there is tons of social bookmarking sites outh there, only few sicial bookmarking sites attracts millions of visiotrs everyday, who look for valuable information and these sites are also highly ranked in serach engines . Those sites include Delicious, Reddit, Propeller, StumbleUpon, and Digg.
Important point while bookamrking your sites in Social bookmarking sites.
1. Do you like the page, the one you bookmarked?
2. Did is useful for visitor to check the page
3. IS the bookmark contain content need my by the visitor?
4. Am i doing spamming of bookmarking site or contributing to it?
5. Is my social bookmarking page/profile beneficial to others as it is to me?